Built for Real Estate

Close more deals,
ditch the spreadsheets.

Listings, leads, contracts, invoicing, and client dashboards — one platform, $20/mo flat. No per-agent fees, no bolt-on costs. Built for brokerages and independent agents who refuse to overpay.

Start Free Book a Demo

$20

Per Month

∞

Agents

35+

Entities

10+

Modules

Replaces Follow Up Boss ($69/user) + Dotloop ($31/mo) + Mailchimp ($20/mo) + QuickBooks ($30/mo) Save $500+/mo

Features

Everything you need. Nothing you don't.

Lead Capture & Nurture

Capture leads from your website, Zillow, Realtor.com, or custom web forms. Auto-assign by territory, score by engagement, and nurture with drip email sequences — all built in.

Listings & Pipeline Management

Track every property from listing to closing on visual kanban boards. Manage offers, showings, negotiations, and commissions with custom deal stages tailored to your brokerage.

Contracts, Invoicing & Payments

Generate listing agreements, buyer contracts, and invoices from templates. Track commission splits, escrow status, and payments. Connect Stripe for online payments.

Client-Facing Dashboard

Give buyers and sellers their own branded portal. They see listing updates, document status, upcoming showings, and transaction progress — without calling you for updates.

AI-Powered Market Insights

Platform AI helps draft listing descriptions, generate email campaigns, enrich lead data, and surface smart recommendations — included free on every plan.

Website & WordPress Management

Manage your agency website, analyze traffic, update WordPress listings, and track which pages generate the most leads — all from your OpenAva dashboard.

Contractor & Vendor Tracking

Track photographers, inspectors, stagers, and repair crews. Log time, manage invoices, and keep every vendor relationship organized alongside your deals.

Email & Social Campaigns

Send market updates, just-listed announcements, and open house invites. Schedule social media posts across platforms. Track opens, clicks, and conversions.

Scheduling & Calendar Sync

Replace Calendly with built-in scheduling. Let clients book showings, consultations, and walkthroughs directly. Syncs with Google Calendar and your OpenAva timeline.

Full personalization

Shape the system around how you actually work.

Start from a useful industry setup, then personalize the workspace with your own modules, fields, objects, layouts, reports, roles, and handoff workflows.

Custom modulesAdd operational areas like intake, service delivery, approvals, vendors, recruiting, or client success.

Custom fieldsCapture statuses, source details, dates, files, formulas, picklists, owners, and records unique to the business.

Custom objectsModel records like properties, applications, work orders, donors, menus, contracts, assets, or anything else.

Custom workflowsBuild reminders, approvals, assignments, reports, and follow-up sequences that keep work moving.

How it works

Up and running in minutes.

Sign up free

No credit card required. Get instant access to your full real estate operating system — leads, listings, invoicing, and more.

Set up your brokerage

Import your contacts and listings via CSV. Configure deal stages, commission structures, territories, and agent assignments.

Start closing

Capture leads, manage showings, send contracts, collect payments, and give clients their own dashboard — all from day one.

How we compare

Stop overpaying for less.

	OpenAva	Follow Up Boss	kvCORE	Wise Agent	Zoho
Price (5 agents)	$20/mo	$345/mo	$499/mo	$149/mo	$180/mo
Unlimited users	✓	✕	✕	✕	✕
Built-in invoicing	✓	✕	✕	✕	✓
Client portal	✓	✕	✓	✕	✕
AI included free	✓	✕	✕	✕	✕
Email sequences	✓	✓	✓	✓	✓
Website management	✓	✕	✓	✕	✕
Scheduling built-in	✓	✕	✕	✕	✕

FAQ

Frequently asked questions.

Can OpenAva replace my current real estate software?

Yes. OpenAva includes lead management, pipeline tracking, email sequences, invoicing, client portals, and AI — everything you need in one platform. Import your existing contacts and deals via CSV.

Do my agents each need a paid seat?

No. The Plus plan ($20/mo) and Enterprise plan ($150/mo) include unlimited users. Add every agent in your brokerage at no extra cost — no per-seat pricing.

Can clients see their transaction status?

Yes. OpenAva includes a customizable client-facing dashboard where buyers and sellers can track documents, upcoming showings, and transaction milestones without calling your office.

Does OpenAva handle commission splits?

Yes. Configure commission structures, track splits between agents and brokerages, generate commission invoices, and record payouts — all within the deals and invoicing modules.

Can I manage my real estate website from OpenAva?

Yes. OpenAva includes website management and WordPress integration. Update listings, track analytics, manage server resources, and see which pages drive the most leads.

Is OpenAva available in Spanish?

Yes. OpenAva is fully bilingual with complete English and Spanish support — perfect for brokerages serving diverse markets.

Pay-as-you-go transparency

Published unit rates and prepaid add-ons.

Free plans can still use templates and designer tools at no cost. AI generations, premium lead generation, managed call minutes, and extra accounts use prepaid wallet funds so teams can control spend before usage grows.

AI generations $0.20-$0.75 each

Use text, social, landing page, image, and background-removal tools with published per-use rates.

Premium leads $0.03 per lead

Prepay for premium lead generation when your team needs more contacts beyond plan allowances.

Managed calls $0.05/min

Add managed call minutes for tracking numbers, lead attribution, and client communications.

Usage	Price
Templates/designer	$0
Text/social AI generation	$0.20 each
Long-form or landing page draft	$0.50 each
AI image generation/edit	$0.75 each
Background removal	$0.50 each
Premium Lead Generation	$0.03 per lead
Managed call minutes	$0.05/min
Extra connected account	$5/account/mo or $10/mo per 3-account pack

Premium email

Premium email sending, metered per 1,000.

Daily send caps scale with your plan. The Free plan uses SMTP only (200 emails/day) — premium email is not available on Free.

Plan	Daily cap	Price / 1,000 emails
Starter	10,000 emails / day	$2.00 / 1K
Growth	15,000 emails / day	$1.75 / 1K
Enterprise	20,000 emails / day	$1.50 / 1K
Free	SMTP only · 200 / day	Premium email unavailable

Prepaid wallet

Add wallet funds before extra usage starts.

Wallet add-ons are prepaid at face value. Teams can also add three connected accounts at a predictable monthly pack price.

Add-on	Price	Wallet value
Wallet XS	$5	$5
Wallet S	$10	$10
Wallet M	$25	$25
Wallet L	$50	$50
Wallet XL	$100	$100
Extra Account Pack	$10/mo	3 extra connected accounts

Extra usage is prepaid and transparent; contact renzo@startupp.ai for custom prepaid terms.

Built for builders. Priced for startups.

One platform.
Start free.

Sales, agency management, HR, marketing, real estate, and more. Plans start at $20/month with included usage and transparent prepaid extras.